SEM & SMM Initial Project Goals
Rambler brought us in to do a substantial overhaul of their online marketing strategies to date.
The game plan was to drive foot traffic to brick-and-mortar stores selling their products, such as HEB, Whole Foods, 7-11 and many bars and restaurants in the central Texas area.
While Rambler continues to utilize our services, this particular project began in June 2021 and ran through August 2021, and included:
- Competitor Analysis
- Keyword Gap Analysis
- SEM Consulting
- SMM Consulting
- Web Design Consulting
- UX/UI Consulting
- CRM needs-assessment
- Automated Marketing System Creation
- SMM & SEM Distribution
Initial Q3 2021 Digital Marketing Campaign Outcomes
In the second quarter of 2021, the digital marketing strategies ran by an earlier agency cost $6036 over a similar period of time.
However, our strategies in the third quarter cost only $4406. This shows a 27% reduction in costs.
26715.38% CTR Increase
Our ads generated 3,500 clicks while the previous agency’s campaigns saw only 13 clicks over a similar period of time.
That’s a 26715.38% increase in link clicks (CTR) that cost less than a fraction of one percent – .27% per click ($1.27 CPC to their $464.35 CPC).
If those aren’t kick-ass results, we don’t know what are!